Chris Stone - Branex - International https://branex.com/blog One Stop Brand Solutions Mon, 08 Apr 2024 06:44:59 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://branex.com/blog/wp-content/uploads/2020/03/bx-fav.png Chris Stone - Branex - International https://branex.com/blog 32 32 163655795 6 Types of Online Fraud That Is Taking Place During Coronavirus Pandemic https://branex.com/blog/types-of-online-fraud-during-coronavirus-pandemic/ Tue, 12 May 2020 07:45:44 +0000 https://branex.com/blog/?p=13383 With the world in a state of lockdown and millions of people working from their homes due to the coronavirus, cybercriminals are busy making the most of this opportunity. Cybersecurity firms and cybersecurity researchers have seen a surge in the number of phishing emails, malicious and fake websites, and dangerous apps. These are all the […]

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9 Confessions of a Social Media-holic: Underworld Secrets Only Social Media Enthusiasts Can Tell You! https://branex.com/blog/social-media-confessions/ Wed, 25 Apr 2018 11:48:42 +0000 https://www.branex.com/?p=10791 I tweet crap, spend countless hours on Facebook idly strolling, refreshing, and indolently flicking back up as if the world had somehow gone through a major apocalypse in the last few seconds, stalk people and brands on Instagram, and video-feed my life on SnapChat, so people can know how many pancakes I had for breakfast […]

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Are you designing for only 85% of your audience? Designing a better web experience for color blind audience! https://branex.com/blog/designing-a-better-web-experience-for-color-blind/ Fri, 20 Apr 2018 14:05:09 +0000 https://www.branex.com/?p=10768 Did you know that 4.5% of the entire population is color blind? About 8% of males and 0.5% of females are suffering from color blindness. Color blind people find great difficulty in reading text, navigating options and experience a host of usability issues when interacting with websites. While in the throes of designing a website, […]

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Incorporating Animation in Advertising – Here’s why the Trend is Skyrocketing! https://branex.com/blog/incorporating-animation-in-advertising/ Mon, 26 Mar 2018 18:06:23 +0000 https://www.branex.com/?p=10604 Today, animated advertising is one of the most result-oriented and lucrative ways of promoting your brand, its products, and services. Now brands and companies have the power to share their brand story, and values by harnessing the power of animated videos. Because it all starts with compelling and unique storytelling as it triggers emotional responses […]

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How to resuscitate your dying brand when Your PR falls through? https://branex.com/blog/make-brand-alive-from-dead/ Wed, 21 Mar 2018 12:26:23 +0000 https://www.branex.com/?p=10592 “It takes 20 years to build a reputation and five minutes to ruin it.” ~Warren Buffett Speaking to the press comes with its own vile of poison: they take you up on your words and like vultures, they swoop down and prey upon anything that comes out of your lips and report it. Same goes […]

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From Zero to Hero; how did these E-commerce ventures make their way up the ladder of success? https://branex.com/blog/e-commerce-ventures-success/ Thu, 08 Mar 2018 12:17:00 +0000 https://www.branex.com/?p=10517 We all start anew. Remember the day when a child is born. He seems like such a helpless little thing, incapable of surviving the harshness of the world. But with a little external support, love, care, and a will to grow, he not only learns to walk, think, and speak, but eventually become independent without […]

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5 Ageless Survival Lessons Digital Agencies can take away from Oscars 2018 https://branex.com/blog/lessons-digital-agencies-can-learn-from-oscars-2018/ Tue, 06 Mar 2018 12:24:05 +0000 https://www.branex.com/?p=10502 The curtains have fallen, and oh boy, The Shape of Water nailed it. 13 nominations plus a deserving win for best picture in Oscars 2018. Did you know that The Shape of Water is the first Best Picture winner with a female lead since Million Dollar Baby thirteen years ago? No there was not a […]

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Hall of shame: Cross-cultural branding Slipups that Ruffled a lot of feather https://branex.com/blog/cross-cultural-branding-mistakes/ Mon, 19 Feb 2018 17:58:52 +0000 https://www.branex.com/?p=10364 I Love the color white. More than half of my wardrobe is brimming with blazers and jackets of varied shades of the color along with formal shirts and even some pants as well. The serenity of the color appeals to my heart and helps me retain my inner peace. Ironically, not everybody thinks along the […]

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How can a Regional Subdirectory Improve Your SEO efforts exponentially? https://branex.com/blog/regional-subdirectory/ Tue, 13 Feb 2018 11:35:06 +0000 https://www.branex.com/?p=10340 Traffic gridlocks in the New York City are rising exponentially. It has come down to the Department of Transportation having to roll out a Gridlock alert each year to ease out travelers who are on their way to work, for shopping,  or any other leisure activity. The gridlock alerts are normally rolled out for the […]

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5 Profound Ways to Create Stellar Awareness of Your Brand Masses https://branex.com/blog/brand-awareness/ Wed, 07 Feb 2018 13:13:10 +0000 https://www.branex.com/?p=10271 We went out to a nearby restaurant for lunch, earlier today. We were placing orders when a friend joined in. Since the day was in the throes of sweltering heat. He was sweating profusely and being a Coke fan, immediately asked for a Coke to quench his thirst immediately. What piqued my interest in that […]

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What Did Pokémon Go Cost? The Secrets that Go into Creating an Augmented Reality App https://branex.com/blog/augmented-reality-app-cost/ Mon, 29 Jan 2018 12:35:06 +0000 https://www.branex.com/?p=10234 After the initial waves of shock passed, it dawned on me that the apparently dropping floor wasn’t real. But thanks to the proliferation of augmented reality. It was virtually created to give a real effect. Pretty amusing and surprising to me at the same time. So I turned towards Google and some of my tech-savvier […]

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Top Ten Travel Blogs For Entrepreneurs Who Keep Exploring New Business Opportunities https://branex.com/blog/travel-blogs-for-entrepreneurs/ Mon, 22 Jan 2018 10:39:35 +0000 https://www.branex.com/?p=10086 Travel and entrepreneurship go hand in hand, and there are countless stories where entrepreneurs go on pleasure sojourns, when all of a sudden something clicks in their mind,an inspiration forming a basis for an innovative idea to work upon. For instance, Howard Schultz, the former CEO of Starbucks,gleaned inspiration by the coffee shop experience he […]

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3 Smart Business Trends Entrepreneurs need to keep an eye on in the year 2018 https://branex.com/blog/2018-business-trends-for-entrepreneurs/ Mon, 15 Jan 2018 13:05:08 +0000 https://www.branex.com/?p=10062 A latest survey shows that 80% of New Year resolutions plummet to the ground before they make it to the second week of February. So, a question arises. Should people even make New Year resolutions that they cannot stay true to? Of course. If you are a small business owner and reading this blog on […]

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10 Most Popular Web Development Frameworks For 2018 https://branex.com/blog/infographic-web-development-frameworks-for-2018/ Thu, 11 Jan 2018 10:13:57 +0000 https://www.branex.com/?p=10035 Website design industry is evolving at a rapid pace, so much so that it becomes extremely difficult to keep pace with it. As web design graduated from static web pages to dynamic websites, the complexity of websites grew significantly. To handle complex web design requirements efficiently, new frameworks were developed to make the job of […]

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Ace The Game of Your Thank You Page and Hike Your Online Sales https://branex.com/blog/thank-you-page-and-hike-your-online-sales/ Mon, 08 Jan 2018 12:13:36 +0000 https://www.branex.com/?p=10025 A couple of days back when the New Year discounts were in full swing at shopping malls and outlets, I went to this clothing store to get my hands on a nice pair of jeans. During the rush hour, I managed to recruit a pair for my self after much jostling and shoving, and proceeded […]

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5 Data Trends that will Define Digital Marketing Strategies for the year 2018 and beyond https://branex.com/blog/digital-marketing-strategies-for-the-year-2018/ Fri, 29 Dec 2017 10:11:27 +0000 https://www.branex.com/?p=9942 “As every entrepreneur and investor sifts through year-end data to predict the next trend or opportunity for financial success, there is a much easier way of accurately predicting the future: hang out with those who are creating it.”–Jay Samit – Author and Digital Media Innovator. The above quote perfectly embodies the dilemma that each digital […]

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Here’s how to make the most out of visual search https://branex.com/blog/visual-search/ Tue, 19 Dec 2017 11:33:20 +0000 https://www.branex.com/?p=9901 Nothing can be more exasperating than drooling futilely over someone sporting your dream shoes or jacket in the wild, only to realize to your dismay that you have no way of ever finding it in the chaotic mess online. Without a viable style, brand, code, or a distinguishing characteristic to anchor the search, even an […]

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Compressing PowerPoint Presentations for Greater accessibility https://branex.com/blog/compressing-powerpoint-presentations-for-greater-accessibility/ Tue, 12 Dec 2017 12:22:54 +0000 https://www.branex.com/?p=9847 Your boss is a thousand miles away with the organization’s bigwigs at a conference, and called you up to create a winning presentation for the big showdown. You bring your team together and come up with a stellar 15-slide masterpiece, complete with the perfect background music to complement the tone, flashy animation to catch the […]

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How To Build A Successful Brand From The Spider-ridden Basement of your Parent’s House https://branex.com/blog/how-to-build-a-successful-brand/ Thu, 30 Nov 2017 12:25:06 +0000 https://www.branex.com/?p=9749 Starting a business involves finding clients to sustain your business, nurturing grandiose dreams into reality, and managing a thousand ideas amongst a plethora of other factors! However, if you are working on a shoestring budget out of the mice infested basement of your parent’s house, fret not. Who needs a fancy, glass walled office with […]

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Creating Stellar“About Us” Pages for a Riveting First Hand-shake https://branex.com/blog/creating-stellar-about-us-pages/ Wed, 22 Nov 2017 18:02:07 +0000 https://www.branex.com/?p=9659 What is the typical action of a marketing personnel when he goes up to a prospect? He introduces him self. Without a customary preamble, it is almost impossible to make a prospect even listen to what he has to offer, regardless of whether the product is of any value to them or not? In thisdigital […]

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Web Designer’s Roadmap: How to Go from Where You Are to Where You Want to Be https://branex.com/blog/web-designers-roadmap/ Thu, 16 Nov 2017 11:47:25 +0000 https://www.branex.com/?p=9626 With billions of website in the cyberspace, you will have to design a website that stands out from the crowd to get noticed. This makes the job of web designer even more difficult as they do not only have to design a website but also design a unique website that delivers the best user experience. […]

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